Management Team
Professional Staff
Elizabeth Sosnow Managing Director
Why PR?
I am actually the third generation of my family to practice public relations—which is pretty rare! From an early age, I was intrigued by the combination of verbal, analytical and presentation skills that the job requires. And some have pointed out that my collegiate theatre background was a useful way to learn how to tell a story.
Areas of Expertise and Interest
I wear a number of different hats at the firm. First, I develop and oversee implementation of strategy for large clients in financial and professional services, with a particular emphasis on the legal, insurance, marketing services and consulting industries. Second, I lead BlissPR’s Digital activities, including blogger outreach, influencer engagement, SEO benchmarking, email strategy and social network analytics. I am the incoming Chair of the Digital Practice for Worldcom’s Board of Directors in the Americas region.
As the firm’s Chief Media Trainer, I am responsible for helping our clients maximize their direct interaction with the press. Finally, I am a member of the firm’s management committee and help to set future direction for the company.
What I Did Before BlissPR
I’ve enjoyed a long relationship with the firm, and have actually worked at BlissPR since I graduated from college in 1991. Prior to that, I served as Director of Public Relations for the Museum of Holography for two summers.
What I Do for Fun
My husband and I are busy raising three young boys, which means our weekends are full of soccer games, Thomas the Tank Engine and chocolate milk. In my spare time, I’m an avid reader and a pop culture fanatic.
